The weather is improving and slowly but surely, so is the economy!
Everywhere I travel people are starting to become more optimistic about the future. However, just because the economy is looking like it will improve, it doesn’t mean we should stop doing those things that have helped us get through these tough times. In fact, now is the time to refocus our efforts on getting more and keeping hold of our current customers. Without a doubt the landscape in the nail industry is changing, as many companies having already suffered with the down turn, are now finding themselves in difficult waters.
I believe you will see many changes in the nail industry as time progress, not only in the domain of the nail distributors and suppliers that you may be purchasing your products from, but also ultimately, changes in the manufactures of these nail products too. The vast majority of genuine manufactures of nail products are based in the Untied States of America and I have been watching and listening with interest to all of the things they say and do. So it will be interesting to see who survives the downturn. It may well be that you have already seen changes to the supply chain that you are involved with.
Take training for instance; this is one of the sectors I predict you will see radical changes in over the next six months. For me, too many of the nail companies in the UK see training as a nice way of earning money and they often charge far too much for the privilege of you being able to learn how to use and ultimately buy their products. A lot of this manufacturer training gets swept into the debate of qualifications and which awarding body does what for you at the end of the day. You should actually be able to get cost effective training from any manufacturer, as it is the nail product creators that want and need you to buy their products. And they want you to buy these products for a long time to come. So surely it’s in our best interests as a product manufactures to help you to do this by keeping the prices that are charged to learn to use these products as low as possible?
Now, I’m sure you are aware that this is not the case for private schools that are in the business of making money from education itself, I know a number of these types of companies and they do provide excellent training facilities to enable beginners and more advanced students to develop their skills.
My point is, that manufactures (me included) shouldn’t be shortsighted and overcharge you to learn how to become a nail technician or for you to become a more advanced nail technician. I do believe you will see this controversial element changing in the months to come, so keep your eyes open and compare the cost of your training before you spend your hard earned money; remember if something is less expensive it doesn’t always mean it is worse or that you get less, think in terms of how the whole jigsaw puzzle fits together- now there’s some food for thought!