Today, I want to talk to you about change and the positive effect it can have on your life- not only from a business perspective, but personally and financially.
Change is one of the most powerful forces in the world-we can either fight change or we can embrace it, its not something to be scared of. Think about how the world has evolved for the better in many ways and without these changes we would still be wearing fur pants and dragging our better halves around by their hair!
I have, throughout my life, always been the kind of person who has sought to embrace change. I have always tried to look at the positive benefits that it can bring. As I’ve traveled around the world over the years I’ve seen so many changes that it’s truly been astonishing and a real eye opener in many cases.
I have traveled all over the Eastern Bloc, which until just a few years ago was still a communist country and incredibly backward in so many ways. Over the past 20 years I have privy to stories of people in food queues with a lack of basic human necessities- just imagine that! Now, when I visit my global distributors and meet their children who have grown into their teens I see they have the latest iPhones and all manner of gadgets- they are completely in tune with the Internet and have no recollection of the harsh lives that their parents endured in the recent past. These families are a good example of how easy it is to embrace a changing world and also how rapid that rate of change can be.
I embrace change in my daily life and always try to see if there are quicker and better ways of doing things. I like to believe that change is constant in my life and particularly in business where I feel, if you don’t change and adapt, you can soon find yourself for a better choice of words, extinct! There are many stories of how businesses that were successful for many years suddenly found themselves out of business and the explanation that is often given is merely that they didn’t change with the times and got left behind.
I, as a product company CEO, am constantly looking, with my team to see how we can change and improve not only our existing and traditional products, but also what we can invent or develop in the new system products department in order to give better results in quicker times. We have in development right now new system products that we feel will revolutionize the nail business in the years to come.
As I said earlier, you need to be thinking about how you can embrace changes in many ways. Think outside of the box, don’t have tunnel vision and just focus on the day to day running of your business- look at all of the aspects; premises, staff, training, products, marketing, services etc. Don’t throw away the leaflets and magazines that come though your door, send off for samples and try other products- you are not under any obligation and if you don’t try new things, you will never know what you are missing out on.
Don’t become overwhelmed by change by trying to do everything at once; take it a section at a time, which also allows you to give “change” the attention and time required to be successful. Changes don’t have to be huge, small things here and there can have maximum impact. Take time to reassess your business and you will soon be reaping the rewards, trust me!